Passion Project: Ranier

Meet Ranier, one of my favorite works so far!

My goal was the unification between modernism and boldness, featuring fun elements and animations, to add some interaction and movement to the website.

Using such a strong color and those different components was a real challenge, as I'm so fond of essentialism. But I had so much fun defying my comfort zone and testing the infinite possibilities design can offer.

The greatest feedback I had about this design was: "I wish Ranier was real, I want to schedule guitar lessons with him!" So not only did the copy do a good job (I created a whole story for this guy and his business), I believe the design did all the convincing by genuinely transmitting this guitar teacher's personality.

Do you also wish you could take guitar lessons with Ranier?

Well, luckily for me, Ranier is my boyfriend's last name and the character was inspired by him!

 

 

New ideas to the Universe

Next
Next

The 1-minute rule